Alison J. Harris



Content Nation

I’ve always felt that marketing and social media go hand-and-hand, but the material I have read this week have make me question the closeness of this relationship. John Blossom’s book Content Nation gives readers an excellent discussion of how social media has effectively changed how society communicates. He mentions the “democratization” of social media (a direct effect of Web 2.0 technology), making….

March 8, 2014 , Comment